Hlth by Mello
Music producer and DJ Marshmello was looking to create a line of gummy vitamins. At first he did not want it to reflect himself, and the brand name we landed on was Hlth. The original design incorporated eye catching colors and simple, sleek typography. After consideration of using his status as a selling point we decided to change the name to Hlth by Mello, which eventually evolved to just Mello. The look was changed to be softer and reflect the actual gummies themselves which are produced to look like marshmallows.
Corporate Collateral
These are some samples of corporate collateral that have been created over the years. They include t-shirts, ID badges, logos, and labels for giveaway items at tradeshows.
Tradeshows
Above is a variety of tradeshow mockups and photos from various tradeshows such as CPHI Germany and CPHI North America. These are global events that unite the best minds in Pharma and allow people and companies to connect.
Drawings, Cards & Invitations
A sampling of illustrations, cards and invitations created over the years.
Donation Posters
Each of these posters was created for a donation based event. The first incorporates a poem written by the boy in the drawing, Mitch. Mitch was diagnosed with Ewing’s Sarcoma at 20 years old. After a 2 year battle with his cancer, Mitch succumbed to Ewing’s Sarcoma in 2013. These posters were sold at a benefit concert for his family after his passing and many of his friends proudly hang them in their rooms and windows. When held up to the light the entire poem can be read. The second is a poster for the Kate Rose Yoga Pose Challenge, a Go Fund Me created for Kate who was a beloved member of the community suffering from metastatic breast cancer. These posters were created to advertise donation based yoga classes, with all funds going to Kate’s treatment.